Join me for a tasting of some DEBAUCHERY wines at Philbricks Fresh Market in Portsmouth, NH on July 29th from 4 to 6 pm. Hear the story of how this idea, which has been dancing in my head since puberty, came to life on the shelves of New England. I’m sure you will enjoy the wine, and hopefully bring a bottle or two home with you, as my daughter needs new shoes this summer! Cheers, Jerry
In a recent ABC News article, Jerry Prial, creator of Debauchery and owner of Gerard Wine Company states, “Debauchery is a great name, but if I don’t have really good wine in the bottle… People will buy anything once. The trick is to get them to buy twice. If there’s good wine in the bottle they will.” This article , which was written about quirky wine titles and catchy labels, recently featured Debauchery as a great example of this. Prial was quoted throughout the article and explained one of the goals of Debauchery; to make people laugh and smile when they hear about the wine.
Debauchery, which has been on the shelves of the largest volume NH State Liquor Stores since April 1, 2010, has caused many people to crack a smile and then go on to taste how good the wine really is. Last month, Debauchery was a hit at the “Seacoast Prom,” at the Gaslight in Portsmouth, NH which was an adult only 80s themed prom that donated all profits to New Heights, a local non-profit organization. Debauchery was also at “Toast to the Coast,” in Hampton, NH which featured food and drink from many of the exceptional restaurants around the Seacoast. Samples of Debauchery were also given out at a recent KC and the Sunshine Band Concert at the Hampton Beach Casino.
This fun and adventurous wine has also been making its way into more and more local stores and restaurants. It was recently put into a few of the Margaritas Restaurants (Dover, Waltham and Medford) and will continuously be showing up in more restaurants and stores as the summer goes on! Though only the two red wines,the cabernet sauvignon and the carmenere, are in the liquor stores at the time being, we are hopeful that the two whites, the sauvignon blanc and the chardonnay, will be on the shelves eventually.
The goal of Debauchery is to be a fun, everyday drinking wine, that gets people smiling and having a great time. So far, it seems as though that is the direction Debauchery is headed in. You will smile as soon as you see the label, and will not be disappointed when you take your first sip…probably when you take your last one though!
Debauchery, a new line of wines by Gerard Wine Company in Portsmouth, NH, is certainly making its way quickly into restaurants, stores and supermarkets throughout the Seacoast area. In fact, Debauchery will be hitting the New Hampshire State Liquor Stores on April 1st 2010! This is perfect timing for the warm weather that is right around the corner. There is nothing better than enjoying a glass of wine that is full of flavor and fun on a spring or summer day. This reasonably priced wine is one that should not be missed!
We like to think of Debauchery as “extreme indulgences of the senses,” and living life to the fullest because good times are what we are all about. Debauchery currently has four delicious wines which include two white wines, a chardonnay and a juicy sauvignon blanc, and two red wines, a cabernet sauvignon and a silky smooth carmenere. All of these wines can be paired nicely with different foods, but can also be enjoyed late at night in a hot tub with a bunch of close friends.
Currently, Debauchery can be found at Philbrick’s Fresh Market (Portsmouth, NH), Ceres Street Wine Merchant (Portsmouth, NH), Attrezzi (Portsmouth, NH) The Durham Market Place (Durham, NH), Seaport Fish (Rye, NH), Poco’s Bow Street Cantina (Portsmouth, NH), The Riverhouse (Portsmouth, NH), BGs Boathouse (Rye, NH), The Loft (Somersworth, NH), The 100 Club (Portsmouth, NH), Wentworth by the Sea Country Club (Rye, NH), Enoteca (Kittery, ME) and The Pine Street Country Store (Kittery, ME). Check back again soon to find out about more places you can find Debauchery and for information about upcoming events! Until then, let’s toast to health, happiness, prosperity and good will.
